Agency Service Statement.

One engine, every office

Centralised, automated delivery means consistent, on-brand campaigns across every office and agent — no manual setup, no variability.

Vendor-funded, not office-funded

Campaigns are paid for by vendors and contribute directly to overhead recovery — growing activity without growing your cost base.

Compounding network data

Every campaign feeds a growing first-party data asset, so targeting sharpens and results improve with each listing the network runs.

Corporate Engagement

Objective

Establish alignment with corporate stakeholders and ensure the implementation approach supports network priorities.

Success Measures

Rollout completion rates and office adoption across the network.

Technical Setup

Objective

Deliver a technically sound and reliable system foundation for campaign delivery.

Success Measures

Speed of implementation and technical accuracy at launch.

Training & Adoption

Objective

Equip offices, agents, and administrators with the knowledge and tools required to confidently manage and launch campaigns.

Success Measures

Training completion rates and active campaign adoption.

Support & Retention

Objective

Provide consistent operational support that helps offices maximise campaign performance over time.

Success Measures

SLA adherence, customer satisfaction, and long-term retention.

Performance Optimisation

Objective

Continuously improve campaign outcomes using network data and live performance signals.

Success Measures

Cost per enquiry, reach efficiency, and quarter-on-quarter performance gains.

Network Governance

Objective

Maintain brand consistency, compliance and data integrity across every office and agent.

Success Measures

Brand-compliance rates and data-quality scores across the network.

Better Meta Performance

More quality views, enquiries and leads per dollar through always-on optimisation of placements, audiences and budgets.

AI-Driven Insight

Predictive models and clear dashboards show which listings, creatives and audiences are working so teams can double down on what converts.

Discovery Advantage

First-publisher sequencing and real-time data integration ensure new and priority listings are surfaced quickly to the right buyers and sellers.

The Data Advantage

Powered by network data, campaigns leverage website traffic, buyer behaviour, and NurtureCloud insights to reach high-intent audiences that others cannot access.

Market Visibility That Wins Listings

Every campaign becomes a market presence engine. Listings stay visible to active buyers while your office brand builds familiarity with potential vendors across the market.

Margin Growth Without Overhead

This system scales growth without increasing cost structures. Campaign delivery is automated, support is centralised, and marketing investment is funded through vendor-paid advertising.

A Platform That Attracts Top Agents

Best-in-class marketing technology and done-for-you campaigns make your office the place high-performing agents want to be — helping you recruit and retain talent.

AI-Optimised Marketing

We structure your marketing so your property is easier to discover across modern digital search platforms. By preparing your listing for AI-driven property discovery, your home is more likely to appear prominently when buyers search online.

Priority Placement

Your property is promoted across our exclusive marketing channels first, capturing the attention of the most motivated buyers from the moment your campaign launches.

Precision Retargeting

Buyers who engage with your property are reminded about it as they continue their search online. This keeps your home visible to interested buyers and helps ensure serious buyers don't forget about your property.

Momentum From Day One

Your campaign launches with intent — building early interest and buyer urgency before the wider market sees your home, so your property arrives with momentum rather than slowly gathering views.

A Marketing Team Behind You

Your agent is backed by a dedicated digital marketing engine handling targeting, creative and optimisation — so your campaign is actively managed throughout, not set once and forgotten.

A Premium Result

More of the right buyers, stronger competition and sustained visibility work together to lift demand for your home — giving you the best possible chance of a faster sale and a premium price.

Protect and Grow Your Personal Brand

Position yourself as the marketing expert, not just another name under a portal listing. Showcasing your listings across targeted digital channels builds deeper market credibility.

Defend Your Fee With Proof, Not Promises

Live campaign reporting shows vendors exactly how their property is being promoted. You can confidently justify your commission and avoid unnecessary discounting.

Win More Appraisals

Walk into every listing presentation with proof — exact reach, targeting and reporting no portal-only competitor can show. A data-backed marketing story converts more appraisals.

Convert More Buyer Enquiries

Leads from every campaign flow straight to you, so you respond faster while interest is hot. Quicker follow-up turns more enquiries into inspections.

Automate Repetitive Campaign Setup

Campaigns are built automatically from listing data — no manual ad creation, audience building, or re-keying across platforms. Your team is freed from repetitive production work.

Keep Every Campaign On-Brand

Templated, governed creative means every ad meets brand and compliance standards automatically. No more policing fonts, logos and disclaimers.

Remove Approval Bottlenecks

Standardised, pre-approved campaign structures cut the back-and-forth between agents, admin and management — so listings get to market faster.

Scale Without Adding Headcount

Because campaigns are automated and repeatable, your team can support far more listings and offices without growing the marketing function.

Pre-Market • Views

Early exposure

Interest generated before the portal go-live date.

Network • Views

Network traffic

Buyers arriving from your agency website.

ListingLogic • Reach

Social impressions

Targeted impressions delivered to matched buyers.

Buyer • Matches

Matched buyers

Buyers from the database who fit the property.

OFI • Attendees

Open-home sign-ins

Registrations captured at inspections.

Buyer • Briefs

Registered buyers

Buyers who registered directly with the agent.

Before

"We'll list it on the major portals."

Before

"Commission pays for our time."

Before

"We got 420 views on the portal."

Increased Attention in Social Feeds

3D animation transforms static listing images into dynamic visual content that stands out in crowded social media feeds.

Better Performance from Vendor-Funded Media

Animated creative typically drives stronger engagement than static images, helping vendor-funded advertising generate greater reach.

Consistent, Scalable Campaign Creative

Applying 3D animation across listing assets allows offices to elevate campaign quality without requiring custom video production.

Always-up-to-date stock

Your office feed syncs in real time, so new listings, price changes, and under-contracts are reflected in ads without anyone touching Ads Manager.

Smarter AI targeting, less manual work

Advantage+ uses Meta's AI to find people most likely to enquire or book a viewing, shifting budget toward the best-performing listings.

Turn your catalogue into a performance engine

Instead of your website being a quiet brochure, it becomes the source of a live ad stream that continually discovers new buyers.

Cross-sell across your whole stock

Buyers who view one listing are automatically shown other relevant properties in your catalogue — keeping motivated buyers inside your office's stock.

Hyperlocal 1KM Radius Reach

The sold property becomes the centre point for a tight geographic audience, mirroring a digital letterbox drop around the home so nearby homeowners see that you've just sold in their street or neighbourhood.

Always-On Automation

Once integrated with your CRM, every time a listing status changes to sold, a fresh Auto-Sold campaign is created without any manual setup, saving agents and admins time while ensuring no sale is missed.

High-Intent Remarketing to Engagers

People who viewed, clicked, or otherwise engaged with your previous ListingLogic campaigns are bundled into a unique custom audience and automatically retargeted, keeping your brand in front of warm prospects.

Proof of Local Results

Each sold campaign doubles as social proof — nearby homeowners see real, recent results in their own street, positioning you as the agent who actually sells in their area, not just lists.

Higher-Quality, "Closer to Sale" Leads

Don't just target people who click — target people who convert. By sending real engagement signals like enquiries and inspections back to Meta, the AI learns to prioritise audiences most likely to take meaningful action.

Connect Online Ads to Offline Results

Bridge the gap between digital marketing and real-world outcomes. ListingLogic connects inspections, appraisals, and listings back to the campaigns that generated them, giving offices clear visibility into which ads drive revenue.

Reduce Your True Cost Per Listing

By focusing spend on high-intent audiences and removing duplicate or low-quality signals, Meta AI allocates budget more efficiently — reducing your effective cost per qualified lead over time.

Privacy-Safe, Future-Proof Tracking

As cookies and manual targeting disappear, the Conversions API feeds Meta clean first-party signals server-side — keeping campaigns accurate and compliant without relying on fragile browser tracking.

A Recognised Global Standard

ISO 27001 is the world's leading information security certification. It signals to principals, vendors and partners that data is handled with the same rigour expected of enterprise and financial institutions.

Your First-Party Data, Protected

The audiences and buyer data your agency builds are a genuine asset. Certification ensures that asset is stored, encrypted and access-controlled to a standard no portal add-on can casually claim.

Audited & Accountable

Independent auditors verify the controls on a recurring basis. Compliance isn't self-declared — it's externally certified and regularly re-tested, giving the certification real weight.

Future-Proof Compliance

As privacy regulation tightens and AI reshapes data use, an ISO 27001 foundation keeps your network ahead of its obligations rather than scrambling to catch up.

A Standard for Consistency

ISO 9001 is the world's most widely recognised quality management standard. It proves that delivery is governed by documented, repeatable processes — not individual effort or good intentions.

Same Quality, Every Office

Whether it's your first campaign or your thousandth, certified processes ensure consistent setup, targeting and reporting across every office and agent in the network.

Continual Improvement Built In

Certification requires measuring performance and acting on it. Feedback, results and issues feed a cycle of refinement, so the service gets better over time rather than drifting.

Customer Satisfaction at the Core

ISO 9001 puts the customer at the centre. Service levels, response times and outcomes are monitored against defined standards — keeping offices, agents and vendors consistently well served.

The Global Standard for AI

ISO 42001 is the first internationally recognised AI management standard. Certification proves responsible AI practices are governed and verified against a global benchmark — not self-declared.

Responsible AI by Design

The standard requires AI to be developed and operated with defined controls for fairness, oversight and accountability — so the automation driving your campaigns is built responsibly from the ground up.

Governed, Not Black-Box

AI decisions about targeting, budget and optimisation are governed by documented controls and human oversight — giving you confidence in how, and why, the system spends your marketing budget.

Trust for Vendors & Principals

As buyers and sellers grow more aware of AI, a certified responsible-AI foundation gives your agency a credible, reassuring answer about how the technology behind their campaign is managed.

Reach buyers a portal can't

Your home is shown to active, in-market buyers matched by suburb, price and behaviour — including serious buyers who aren't browsing portals yet but are reachable on social.

Proof, not promises

A live vendor dashboard shows exactly where your marketing goes and how buyers respond — during the campaign, not in a report weeks after it ends.

Found before they search

First-publisher reach engages buyers before your listing hits the portals, building early interest and competition that strengthens your result.

A fee that's clearly working

Every dollar is tied to measurable reach and qualified enquiry — so you can see the value your campaign is delivering, not just take it on trust.

An agent invested in your outcome

ListingLogic signals your agent is committed to actively selling your home for the best result — not just listing it on a portal and waiting.

Campaigns that get smarter

Your agent's growing first-party buyer audience means sharper targeting on your listing — your home benefits from every campaign that came before it.

1

Activate ListingLogic on your next listing

2

Schedule a team onboarding with ListingLogic

3

Set your first 30-day campaign target